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Shining a light on the impact of pubs on community sport.

Why ‘Pubs Power Sport’ Matters

Across the UK, pubs quietly power grassroots sports, sponsoring kits, hosting team talks, fundraising for gear, and keeping local clubs alive. Yet this impact often goes unseen.

Pubs Power Sport is a national campaign to change that. Through research and storytelling, we’re:

  • Highlighting the social, physical, and emotional value pubs bring to communities through sport.
  • Showcasing the thousands of sessions that happen every year because of pub support.
  • Educating MPs and policymakers on the vital role pubs play in local wellbeing
  • Creating visibility and recognition for the unsung heroes of British sport: you - the publicans.

We’ve conducted extensive research of UK pubs to uncover the true impact the industry has on community sport. PubAid, in partnership with Guinness and Sky Business, will release the Pubs Power Sport report in November 2025, providing a full picture of the social, physical, and emotional benefits pubs bring to communities through sport.

The national report will be shared in Parliament and in the media. For a copy or for more information contact pr@pubaid.co.uk

 

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